Abstrakt

The Scope of Pharma Business in India

Shiba Kalyan Giri

The pharmaceutical industry is one of the demanding and dynamic sectors of Indian economy. As health care continues to grow and account for a significant portion of the economy the importance of the sector is increasing day by day. Successful pharmaceutical executives possess a broad business base, combined with an in-depth knowledge of the industry. Successful managers need to achieve a level of competence in the areas of fundamental management within the industry. The multinational companies had dominated the Indian market due to the lack of patient protection by the Indian Players. As the multinationals streamed out, the Indian players are facing the challenges and became niche in both the Indian as well as world market. There are few companies those who are taking baby steps for the innovation of new drugs and doing R&D for the various diseases. The article is belongs to the present and future situation of Indian Pharma Markets and scope for the Indian and foreign player and regarding the opportunities